Our Vision

Our Great Place will be where a sustainable, resilient, creative community and economy exists, celebrating the distinctiveness of place, the skill and experience of creative people and a good quality of life, which in turn will retain and attract younger people to our districts to influence, support and create our future economy.

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Our Mission

We want to make a step change in the perception of our place – finding and piloting new ways of working and new partnerships to retain and attract younger people to our Great Place.

We will break new ground and be outward looking, experimental and exploratory, to see how the distinctiveness of place can both retain and attract a new generation of dynamic individuals that will drive forward the future economy of our rural communities and contribute to the resilience of our culture, economy and communities.

Our Great Place

Is the rural corridor linking Skipton (Craven) in the south and Grasmere (South Lakeland) in the north, including the market towns and rural hinterlands, extending into both the Yorkshire Dales and Lake District National Parks. Our Great Place includes the market towns of Skipton and Kendal and the area characterised by the Yorkshire Three Peaks, the Lune Valley and the approaches into the central Lake District. The area straddles two partnering local authorities – Craven and South Lakeland District Councils and the two National Park Authorities – Yorkshire Dales and the Lake District.

Our Great Place has outstanding cultural landscapes which inspire creative people and visitors, past and present. Yet our population is ageing and our economies face fewer economically active residents. We want to continue to have new ideas, new generations’ interpretations of our heritage in the modern world, new value added to our great natural, heritage and cultural assets, and we need to retain and recruit younger people to enable us to do this.

We will deliver the programme by:

Researching and defining our cultural distinctiveness

Building, sharing and using learning

Taking advantage of digital opportunities to grow the rural economy

Placing culture, arts and heritage at the core of local strategies, plans and policies

Developing new relationships across business sectors using opportunities inspired by Great Place

Diversifying, retaining, attracting, supporting and growing the creative economy

Get in touch

Contact the Great Place Lakes & Dales team